ONEtoONE advises Biotulin within the sale of its belongings, together with its model, inventory and molds, to Lorience Paris, a transaction within the cosmetics sector.
Biotulin: Innovating cosmetics and skincare
Biotulin is a world cosmetics and skincare model owned and operated by MyVitalSkin, a German firm positioned in Aachen. The corporate has been working since 2014 and is famend and in style amongst prime celebrities for its progressive formulation and wow impact.
The founders of MyVitalSkin think about a model one thing that evokes folks, forming their imaginative and prescient of reinventing cosmetics. Wanting a pure various to botulinum toxin and likewise to develop herbal-based merchandise with speedy impact, they created Biotulin. This worldwide beauty model retains its guarantees of vegan produce, and moreover, 94% of consumers advocate it.
Lorience Paris: “Architects of aromatic worlds”
Lorience Paris is a younger and dynamic firm created in 2004 by Robin Schlang. Claiming savoir-faire and brand-building experience as licensed perfumes and cosmetics builders, they outline their firm as “Architects of aromatic worlds”. Moreover, the Lorience Paris workforce embodies the know-how and cosmetology strategies of the French high-perfumery sector by mastering the entire product cycle: creation, manufacturing, advertising and marketing and distribution.
ONEtoONE advises Biotulin in a transaction to beautify purchasers
Biotulin referred to as on ONEtoONE companion Jean-Luc Bertrand for his strategic experience within the sell-side operation. Alongside Jean-Luc, Otto Fuchs labored as a strategic guide and founding father of Otto-Fuchs Consulting & Extra Gmbh.
The transaction has enabled Lorience Paris to strengthen its place when it comes to its product, distribution channels, and geographic protection. This was additional achieved by leveraging Biotulin’s experience in digital gross sales. Moreover, the acquisition of Biotulin´s belongings affirms Lorience Paris´ ambition to climb the skincare sector and grows its portfolio of prestigious manufacturers, together with Maubossin Perfumes and Osée.
ONEtoONE advises Biotulin: our workforce
This transaction has been led by Jean-Luc Bertrand from ONEtoONE France.
The workforce´s mission consisted of approaching varied French and international potential consumers who is likely to be concerned with Biotulin. Moreover, it was clear that the operation made probably the most sense by way of the synergies it provided, principally digital gross sales, and so advisors landed on an asset deal.
Via an asset deal, during the transaction, ONEtoONE coordinated all events concerned whereas helping Biotulin in negotiating the phrases and situations of the transaction.
About ONEtoONE
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